Ready Meals

Trends & Market needs

Plants are becoming more important to consumers because they are understood to be natural and nutritious ingredients in food and drink.

As more products make use of plants, food waste is becoming an important issue, as is ensuring that natural and nutritious food and drink is affordable and accessible to all consumers.

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AN INCREASE IN THE NUMBER OF VEGAN DECLARATIONS
IN THE CATEGORY OF PREPARED MEALS AND MEAL SETS IN THE PERIOD I.2014 - XII.2018 (GROWTH EXPRESSED AS A PERCENTAGE BY WORLD REGION)

0
Europe
0
Latin America
0
Middle East & Africa

Our best answer

The simplicity is the key. We have natural ingredients and clean composition, as well as claims in line with trends and the functional role of food for each of us. The foundation is the taste that gives pleasure to every palate!
  • Suitable for Vegan / Vegetarian
  • High in fibre / protein
  • With Superfoods
  • Gluten free
  • Easy & convenient to prepare
  • Dairy free
  • Lactose free
  • Organic / BIO
  • No added sugars

Vegetarian and vegan breathes new life into prepared meals

Rising consumer interest in plant-based eating — for health and ethical reasons — has created opportunities to reinvigorate product offerings across multiple product formats, utilizing plant-based proteins and meat alternatives to tap into high-protein positioning, as well as a wide range of fruit and vegetables, to bring variety, colour and exotic new flavours to the category.

Looking ahead, there are opportunities to increase vegetarian and vegan meals development to target less-developed meal occasions, such as snacking and breakfast.

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Ingredients proposal

Groats & Vege Products
Hummus & Pastes
Soups
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Ingredients

Beetroot (dried vegetables powders)
Carrot (dried vegetables powders)
Garlic (vegetables powders)

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Ingredients

Beetroot (dried vegetables powders)
Chickpea (dried vegetables)

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Ingredients

Apple (dried fruit)
Bilberry (dried fruit powders)
Raspberry (dried fruit)
Blueberry (dried fruit powders)

Condensed inspiration in one file - always at hand

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